The latest fashion: the concept of re-fashioning and upcycling

It seems to be the latest trend in fashion, and on many more fields: re-fashioning and upcycling. The concept of making new items from old, worn-down materials (whether or not in combination with new materials). A whole identity is even build on these concepts: the hipsters, and on a granter scale: gentrification. This re-introduces not only old materials, but also classic craftsmanship into the estranged and overly modernized society, where most things are commercialized into the most cost-efficient course, which also means cheap off-shore labor to manufacture our everyday products. I also follow this “new” trend with my own company – Fabula Vestimenta- , but how “modern” are these ideas actually? In 2013 I visited a exhibition of Jean-Paul Goutier in the Kunsthal, Rotterdam (the Netherlands). There I watched this documentary where J.P. Goutier mentions that at the very start of his carrier (in 1977) he didn’t have the money…

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Fabula Vestimenta looking back on Faerytale Fashion

an interview with Natasja Dymphina, owner of Fabula Vestimenta and this blog-site Why Fabula Vestimenta? This is a very broad question. With Fabula Vestimenta I am making a restart. In 2004 I started my own brand: Faerytale Fashion. This brand grew from a hobby and became a small company, but it never really lifted off. In 2008 I put Faerytale Fashion on pause, because I started a study in philosophy at Erasmus Rotterdam University, which I continued in a master at Antwerp University. Now I found that the identity from Faerytale Fashion did no longer suit me, so I changed my brand around, with a fresh name, identity and ideology. What is the main difference between Faerytale Fashion and Fabula Vestimenta? You could say: the name, but that is not true at all!Both names have the same meaning. Still I decided to rename my brand. I have matured, and so…

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Sustainability and Sustainable Fashion

A lot of blogs give attention to the looks of fashion, how to wear fashion and how to combine fashion items with other (fashion)items. When these items fall out of fashion, there are many websites that can tell or show you how to refashion or upcycle these discarded items. When you are not a creative person however, you can make sure these products get re-used elsewhere (through a thrift-shop or donating them to the salvation army) or get recycled in a more industrial way. Off-course we do not want the mountain of garbage to pile up unnecessarily… There is no question on earth that I discourage these creative outbursts of re-fashioning and upcycling! As long as the materials are still good, usable and sturdy, there is no point whatsoever in wasting them. Every step to industrially process these materials (as garbage or as recyclable materials) it will ALWAYS have an…

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